OUR TEAM

A Team of Experts Committed to High-Performance Leadership

At Mission Inc., we believe that exceptional leadership, alignment and execution are the cornerstones of organisational success.

We provide the tools, training, and methodologies to cultivate high-performance cultures, align teams with strategic objectives, and drive extraordinary results. Whether you're looking to enhance leadership effectiveness, improve accountability, or accelerate business growth, our approach ensures that leadership is intentional, measurable, and impactful.

Andrew Pooley

CEO

Andrew founded Mission Inc to translate his mission-driven leadership philosophy into a scalable, business-centric framework. He leads the company’s strategic vision and engages directly with senior clients on the alignment of leadership intent, culture and execution. By integrating military-inspired clarity with commercial agility, he helps organisations move from intention to action, empowering leaders at all levels.

Andrew’s career began in the Army Reserves, where he developed a leadership mindset grounded in clear mission, disciplined execution and team empowerment. He subsequently moved into healthcare and services leadership, turning around care businesses, building scale and embedding a mission-led culture. At Mission Inc, Andrew applies this “mission command” inspired framework to leadership development, helping clients embed clarity of intent, trust across levels and decentralised execution.

Marc Wicks MBE

COO

Marc Wicks MBE is Mission Inc’s Chief Operations Officer and an accomplished leadership and coaching specialist with nearly four decades of experience across the military, corporate, and consultancy sectors. Recognised with an MBE for exceptional leadership during his distinguished Royal Marines career, Marc brings a unique blend of strategic insight, operational discipline, and deep people expertise.

As COO, he ensures alignment between strategic objectives and operational delivery, fostering high-performing, values-led teams. Marc has designed and delivered leadership and coaching programmes across the UK, Europe, the USA, and Asia for leading global businesses.

Before joining Mission Inc, Marc served 32 years in the Royal Marines, culminating in the prestigious role of Corps Regimental Sergeant Major and later as the first UK Warrant Officer to serve as Command Sergeant Major at NATO Headquarters SACT in Virginia. His leadership consistently delivered clarity, unity, and purpose across complex, high-pressure environments.

Today, Marc champions authentic, purpose-driven leadership, helping organisations build capability, drive performance, and embed sustainable cultural change.

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Ready to Transform Your Organisation?

Take the next step towards aligning your leadership team and driving growth with Mission Inc. Ready to transform your organisation with Mission Inc.?

Schedule a consultation with our team to discuss how we can help you achieve long-term success.